We built this
to give something back.
All The Good Things exists for two reasons: to carry the creativity of Iran out into the world — and to return something real to the people who make it.
of the profit from every collection goes back to the communities our makers come from.
Not a campaign. Not a round-up at checkout. A fixed share, written into how the house is built — so that buying something beautiful quietly does something good, every time.
Everyone who made it, named.
We never sell a thing anonymously. Every object carries its maker, their workshop and their city — the designers, weavers, potters, growers and galleries behind the house. You can meet them.
Looms restored in Yazd, a kiln rebuilt in Neyshabur, an apprentice funded in Isfahan — keeping the crafts, and the people, in work.
Schooling, recovery and a route to independence for vulnerable women in Iran — in the spirit of organisations like the OMID Foundation.
Building and supplying classrooms, and keeping children in them — alongside children's-welfare partners such as Mahak.
Named organisations are illustrative of the work we fund; partners are vetted each year and confirmed in our published report.
Not a promise.
A clause.
The ten percent is written into the company's charter — a binding article, not a marketing line. It cannot be quietly dropped in a difficult quarter, because it is part of how All The Good Things is legally built. The house is structured to give before it is structured to profit.
You can see exactly where it went.
Every payout is itemised and published with each collection — the amount, the organisation, the place — and reviewed by an independent auditor. Provenance runs both ways: you should know where your object came from, and where your money did.
Collection 01 report published at year end · figures independently verified.
“I never wanted a house that takes beautiful things out of a place and gives nothing back. The ten percent isn't charity — it's the rent we owe.”